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Hair Today, gone tomorrow? Hairdressing salons with dubious names

Posted by admin on Jan 25, 2010 in beauty, lists, style

It’s difficult for a new hairdresser to come up with a good USP (unique selling point). They can offer massage chairs, miniature TV’s by the basins, and complimentary cocktails, but when you get right down to it you’re handing over cash for someone to wash and cut your hair for around 2 hours. Making this experience pleasurable (where the cocktails come in) is all very well, but you have to get the customer through the door, before they can come back. And there are sooo many salons to choose from at the moment- Yell.com says there are currently 2520 salons in London alone, and seeing as you’ll probably find a zillion on your local high street, they need to try and hook you fast. Some have gone the freebie route with half price sessions, or ‘Cut ,try and dry’ days, but others have opted for the ‘pun‘ route. Whilst that may work well in Terry Pratchett books, some of the ones I’ve spotted don’t seem to be selling the salon particularly well. It may be funny, but that’s not really what you look for in a stylist is it?

Here are my favourite salon cock-ups

ryan_hair_airRyan Hair
This is funny in two ways, firstly because I have a friend called Ryan who’s extremely vain about his hair, and secondly because the salon is choosing to play on the association of a budget airline, known for uncomfortable seats, long check in times, and oddly timed flights. Who wouldn’t want to get their hair cut there? Read more…

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